COPIED

Controlling interest

Featured in Talking Textures, this analogue photo series from hair lead Yasemin Hussan and photographer Yeliz Zaifoglu explores the intersection between beauty and cultural identity within the South West Asian and North African (SWANA) community. It serves as a response to the lack of SWANA representation in the hair industry, providing an editorial edge done differently.

Carving Imperfections – model Ali Nasreldin wears Mehdi Studio
Embracing Feminity – model Aasiya Kara wears Isis Dünya
Masking Identity – model Eman Alali wears Isis Dünya
Embracing Feminity – model Tahini Molasses wears skirt by Ziyad Buainain

SEE THE TALKING

TEXTURES EVENT

HAIR LEAD, DIRECTION AND CURATION Yasemin Hassan. ASSISTED BY MatthewTharpe, Shaun Birmingham, Amy Clarke.

MAKE-UP Tina Khatri. STYLING 3EIB/Dania Arafeh. SHOT ATWoolf Kings X.

SEE MORE FROM THE SHOOT AT CREATIVEHEADMAG.COM

This article appears in May 2024

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This article appears in...
May 2024
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Millennials and Gen Z are digital generations – and that’s exciting for hairdressing
JOIN US!
We’re about to call time, people!
IN THE KNOW
A selection of the essentials
THE POWER OF ETHICAL BEAUTY
Tom Gold, creator of Gold Fever, is on a mission to inspire change and grow your business
STOCK IT
Launches and innovations ready to hit your salon shelves
THE FACES
The people in action
YOU GOT THE SMOOTH
Authentic Beauty Concept’s new Beauty Potion takes hair from frazzled to flawless in 15 minutes – and the results can last up to three months
24/7
A day of work/life balance for Fergal Doyle, founder of Fergal Doyle Hair in Bristol
FIVE-STAR AND FABULOUS
It’s the ultimate luxury experience at the Paul Edmonds salon at the vibrant Battersea Power Station development in London – and clients have high expectations. But with the help of Head Up from L’Oréal Professionnel Paris, the team is empowered to handle it all
TOP MARKS IN COLOUR
Educating and refining brilliant colourists since 1998, the legendary Colour Specialist from L’Oréal Professionnel Paris has proved a game-changer for these salon pros
NO WELL-WASHERS WELCOME
A wellbeing culture must be authentic and relevant to your team, says Wildflower’s Danielle Garner. Otherwise, you’ll see no positive impact
NEW LOOK, NEW ERA creativeheadmag.com
creativeheadmag.com
THE PLACES
New spaces, fresh looks and locations to help you work better
APPETITE FOR GROWTH
Ken Picton has great taste, as fans of his super salon in Cardiff Bay can attest. Now, he’s unveiling a delicatessen to deliver a service experience unlike any other
BOSSED IT!
The votes are in, and they’re off to the Redken Symposium on Tour in Berlin – introducing the Redken UKI 2024 Gloss Boss Award winners!
r you ready?
Dyson knows how to innovate – smaller, lighter and with no heat damage, meet the pro-exclusive Supersonic r Professional Hair Dryer
RADIO TIMES
Since opening in 2010, Radio has become one of London’s most progressive and respected salon groups. Creative HEAD talks cuts and creativity with founder Corrado Tevere
SHOW US THE MONEY, HONEY
…And platinum,and biscuit! Summer brings big blonding opportunities,but are you ready for the rush? We’ve asked some blonding bosses for their insight to illuminate the possibilities for your business…
NAIL SOMETHING NEW…
Then build a service around it
BUT WITH LESS DAMAGE!
BUT WITH LESS DAMAGE! Do you wish you could give your clients unlimited, customised blondes while preserving the integrity of their hair? We’ve got the answer, with Wella Professionals
IDENTIFY TRENDS ON SOCIAL …
Then build services around them too!
TAKE CONTROL OF TONERS
Are you pricing toners correctly?
REFRESH YOUR RETAIL
How Samantha Cusick mixes us bespoke blonde treats to sell to clients
BUT DON’T MAKE THESE MISTAKES!
Bay Studio’s Tia Lambourn on the three blonde errors to be aware of
THE NEW GUARD
Creative HEAD’s It List, exclusively sponsored by ghd, gives hairdressing’s brightest young talents a seat at the table, allowing their voices to be heard and for their ideas to flourish
BIRTE KLINTWORTH
The Visionary
CHARLES ROSE
The Business Builder
MIA MOZLEY
The Rising Star
NORMAN BOULTON
The Salon Stylist
DARCIE HARVEY
The Editorial Stylist
MILES TWIST
The One To Watch
The Knowledge
Erudition is the result of WIG London’s Photoshoot Masterclass with Lisa Farrall and Desmond Murray.
Controlling interest
Explore Talking Textures from hair lead Yasemin Hussan
THE LAST WORD ON… QUIET QUITTING
Staff put in minimum effort but don’t go beyond the requirements of their role – that’s quiet quitting.
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